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California’s Crowdsourcing The Lottery To Increase Winning Chances

California residents don’t have to drive down to the local liquor store or gas station for a chance to win millions in the California Lottery.  They can now buy them online through

It’s a membership based model, just like Netflix. Members pay anywhere between $9.99 to $19.99 per month for the opportunity to buy Lottery tickets online, for the standard price of $1 per ticket. The membership fee pays for convenience and a user’s ability to play in ‘office pool’ style groups of up to 100 tickets per drawing. Users can also join existing groups basically crowdsourcing the Lottery, in order to increase their chances of winning. Winnings are automatically credited to members’ accounts.

It’s a long shot to win the lottery, so to pay a monthly fee to ‘increase your chances’ of winning, you still have a greater chance of being struck by lightning than bringing home millions from a winning ticket. But I have to admit this is the direction the lottery is going and this company is at the forefront. It’s only in California now, but it’s only a matter of time before other states’ lottery programs jump on the digital train.

Read the article on Forbes


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