Galaxy Group LA LLC
311 North Robertson Blvd.
Ste 371
Beverly Hills, CA 90211
Our managers are lottery fans whose simple goal is to make it more convenient for consumers to play their state lottery. We have an experienced website development group, customer service department and management team who have been in the consumer services industry for many years.
Anthony Cerreta has extensive experience planning, executing and managing simultaneous social media marketing campaigns and strategies.
As Senior Interactive Producer at matrixx in Los Angeles, he has serviced brands that include Dippin' Dots, Ameresco, Schlotzsky's & Johnsonville Sausages. His expertise is in new technologies, applications and procedures, designing interactive processes, GUI concepts, project documentation templates and online advertising. Mr. Cerreta specializes in analytics, SEO/SEM results, ad buys and social networking ROI with a focus on user trending, social networking, blogging and web application development.
As Chief Marketing Officer for New York City-based Facey Spacey Technologies, his work has included developing, marketing & social networking for the company to lead and implement strategic traditional and non-traditional experiential and viral marketing campaigns.
He previously served as Project Manager at Match Creative Talent and at Signature Creative. As a Project Manager DNA Studio (sold to WhitmannHart) he was the Associate Producer for the Paula Abdul Cardio Cheer Aerobic Fitness series and provided QA Testing, online marketing strategies, and reputation management of websites for clients that included AOL, Budweiser, and Carmen Electra.
Mr. Cerreta's education includes both the University of Akron and Stark State College of Technology.
Benoit Vatere's experience includes serving as VP of Client Services at leading performance marketing companies, utilizing extensive sales, marketing and organizational background to manage client-facing relationships and company creative projects and technological implementations.
His specialties are behavioral targeting, web marketing, internet marketing strategy development, and information architecture. He provides advanced skills in account management, all aspects of mix marketing (market analysis, strategic planning, brand strategy, media campaign) and balanced competencies in technology and content management to create integrated multi-channel business solutions.
Prior to magnify360, he created and managed the sales channel, as well as all channel marketing initiatives, for QPuncture, an alternative medical software publisher. He has also held several marketing management positions in France for medical and technology-related companies.
Mr. Vatere possesses a Bachelor in Business Administration from ENITA in Bordeaux, France, where he completed his graduate thesis on One-to-One and Online Marketing.
James Morel has over 15 years of comprehensive executive level operations, branded marketing, retail, and consumer entertainment business experience. He created Dr. TATTOFF, the first chain of branded laser tattoo removal centers in the United States, currently based in Beverly Hills, CA.
Previously, Mr. Morel was a founding partner of a Los Angeles-based syndicated television commercial production company, where he sold the first television show that he developed to the E! Network in 2002. "Star Dates" premiered with the second highest ratings in the network's history.
From 1995-1999 Mr. Morel created and served as the Publisher of POPsmear Magazine, the critically acclaimed arts & entertainment print magazine based in New York City.
Mr. Morel began his career in branded marketing in the early 1990's as the founder and CEO of the promotional printing company 1-800 POSTCARDS, a multimillion dollar promotional printing company supplying postcards to businesses across the U.S. He sold the company in 2000, and it continues to operate in New York City.
He earned a Bachelor of Arts degree from Syracuse University's Newhouse School of Communications and School of Arts & Sciences with a dual major of Advertising and Psychology and minor in Marketing.
Karm Khanna specializes in business-to-consumer solutions, web 2.0 startups, stealth startups, business process outsourcing, custom software design, development, and technology.
His background includes serving as the CEO of Famcom, a full IT service provider with a combined experience of over 35 years in the software industry. The FamCom lab is involved with projects that use cutting-edge technology, with lab engineers constantly working towards applying new technology into real-time applications and projects./p>
Along with a core expertise of software development services, Mr. Khanna oversees Web Development, .NET Development, PHP (Symfony, Zend, SMARTY), ColdFusion, Drupal, API Development, Database Development (Oracle, SQL Server, MySQL) and testing (Black/White box, Integration, Regression).
Mr. Khanna was a Software Engineer Mission Critical Technologies, the technical and administrative services company. Core services were technical consulting, software/web development, technical recruitment, engineering, science, research & development, e-learning and training. MCT works in government and commercial business, including aerospace, defense, science, engineering, automotive, technology, entertainment and healthcare. He additionally served as a Software Engineer at Aesop Marketing Corporation.
He holds a B Com in Business with Honors from Shri Ram College of Commerce.
Kent Jordan is a business development and solutions architect in the field of web design, IT consulting and game software development. During his 12-year technology career he was the Director of Business Development for KlickSports, FanRocket, Edgesoft, Path Communications, Landmark Securities and JavaBear.
He has worked with major brands Chevy, Cingular, Washington Redskins/FedEx Stadium, KFC, Valero, Cincinnati Reds/Cincinnati Bell, Steve and Barry's, ESPN Radio, and six major college football Bowls.
He has co-written two software patents for multi-platform predictive games for use in the Internet, wireless and interactive television markets; a ground breaking software developer/producer with an emphasis on Web/Mobile 2.0, and a Founder of KlickSports.com.
Mr. Jordan studied in the MFA writers program at UCLA and received a B.A. in Communications from Saint Mary's College of California.
Luz Mercado was previously the Lead User Experience Designer at Live Nation, creating standard information architecture documentation including wireframes, sitemaps, user flows, user scenarios, functional specifications, navigation schemas, taxonomy documentation and clickable prototypes. There she led International Live Nation User Experience goals across all international properties.
Her expertise includes developing detailed navigation flows, sitemaps, wireframes, user scenarios for usability testing, clickable prototypes and functional specifications that capture site processes and all user interactions.
As a Senior Information Architect at Walt Disney Parks & Resorts Online, Ms. Mercado was responsible for oversight and strategy of the creative development of CRM projects across all Walt Disney Parks and Resort's online properties, from estimation through completion. She coordinated and directed the efforts of Information Architects, Content Strategists, Writers, Visual and Flash Designers, Usability Teams, and Media.
There she led the Information Architecture effort for a specific business or interaction domain as well as the standardization and streamlining of IA documentation and processes overall. She defined creative strategy, project goals and process including but not limited to schedules, meetings, change requests, bug-tracking, deadlines, scope, resource hours and deliverables.
Ms. Mercado previously served as Senior Web Designer & Business Analyst at Trisept Solutions and as a Web Designer at Strong.
She holds an MBA in Internet Marketing and a BFA in Fine Arts from the University of Wisconsin-Milwaukee.
Robby Choate was previously Campaign Manager at Video Army, the Los Angeles-based firm specializing in "viral" video production & distribution, online video advertising and social media marketing.
He designed, managed and executed custom online marketing strategies for clients, including online video distribution to all major video sharing sites, creating custom social media profiles, creating YouTube features and promotions, PPC/CPM campaigns, search engine placement, community outreach for viral initiatives and SEO article writing for online placement.
Mr. Choate served as Director of Marketing & Sales at iPreserve, where he designed and executed successful marketing campaigns leveraging Social Media Networks, Web 2.0 tools and blogs. There he created and maintained ongoing local and nationwide recruiting campaigns via social media and web outlets, with B2B relationships with NAPO, Ray & Barney, PortraitBug and Creative Memories through Twitter and Facebook.
Prior to that, he worked in Business Development at EASA Software and as a Manager at Bang & Olufson, where he worked with companies such as Los Angeles Magazine, Bentley Automobiles, Rand International, Aston Martin, Rolls Royce, Poliform, Shutters on the Sea, The Hyatt Hotel and ReMax.
Mr. Choate's degree is from The George Washington University.
Since June 2000, Ron has been the Principal of MacAttack Consulting, a Los Angeles based computer IT firm. As an Apple certified IT consultant, with over 12 years of experience, his expertise is a huge asset in the world of technology. Ron now specializes in managing systems and technology implementation for the entertainment industry. His clients include William Morris-Endevor, Marvel Comics, Sony Pictures Entertainment, Paramount Pictures, New Line Pictures, Downtown Reel, Gravillis Inc, FilmEngine and more. He has both a computer science and a design degree from SMC in Los Angeles.